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Online Registration WordPress Website

tara Developer | Designer, Marketing | Content Creator, Project Manager

Context of Online Registration WordPress Website: Smartycat Kids was founded in 2007 and the registration process, for both the business owner and the parents registering their children, was cumbersome and ineffective.  The Founder/Executive Director, Michelle, asked if I could provide a solution to her business’s needs.  I developed and designed an online registration wordpress website which created a streamlined workflow all …

Cottrell Boatbuilding Website

tara Developer | Designer, Marketing | Content Creator

Context of Small Business WordPress Website: Lynn Cottrell came to me for help because of decreased website traffic and fewer inquiries to her small business.  She also felt the small business WordPress website was somewhat dated.  Due to these concerns, I identified the technical causes: poor website hosting slow page load speeds need for better search engine optimization (SEO) content …

Brass Studio 207 Website

tara Developer | Designer, Marketing | Content Creator

Context:  Promote professional services of brass repairs, custom work and fine restoration.  This business was known through word of mouth and recommendations only. To promote the business online and market to more customers, I designed and built the website to market to a targeted audience of musicians, brass instrument owners or collectors needing professional work on their instruments. Who & When: The …

Forest Bathing Hikes Website

tara Developer | Designer, Marketing | Content Creator

Context:  Promote professional events and services of mindful, guided hikes.  Market to an audience looking for wellness and nature benefits of guided mindfulness hikes. Who & When: The website was wireframed, developed and published in 2017 and is in the process of being further built out with more pages and features. What & How:  Bootstrap 3 and Bootstrap 4 focused web development.  Framework …

Live on the Coast of Maine Website

tara Developer | Designer, Marketing | Content Creator

Context: Target a specialized audience looking for large acreage waterfront real estate with a website designed and built specifically for focused key word searches.  Website includes special design factors and lifestyle components that would be of value to the targeted audience. Who & When: Developed, designed, and written at the request of co-property owner and with recommendation and support from real estate agents.  The website was …

Website template for student

tara Developer | Designer, Marketing | Content Creator

Context:  Provide website template to feature skills and interests of a young music student. Layout and interactive JavaScript features were designed to engage fellow students and teachers. Who & When: The website was developed and published in 2017 in collaboration with a 13 year old trombone student. What & How:  JavaScript, HTML5 and CSS3.  Design of website utilizes 960 Grid System for layout and …

Fundraising letter insert

Fundraising Content & Copy for Sierra Club

tara Marketing | Content Creator

Context:  Sierra Club Maine set the intention to increase engagement and donations from an upcoming fundraising letter. The appeal letter would target current or recently lapsed club members.  We invited donations of a vehicle as an in-kind donation to the Chapter.  This added insert created a successful March appeal, and helped support an increase in funds raised over previous fundraising appeals. Who …

Wikipedia Editor

tara Marketing | Content Creator

Context:  Incomplete posts on wikipedia were misrepresenting artists work and careers.   I wrote and replaced these unhelpful posts with quality comprehensive articles, which also resulted in improved web search results for these artists.  This enhanced the overall notability of two classical musicians careers on the most visited reference for online information – wikipedia. Who & When: The article for Kenneth Kiesler was written and …